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ISL Finds Location-Based Advertising on Kids’ Site CoolMathGames.com

Last year, Internet Safety Labs (ISL) observed that CoolMathGames.com website (from CoolMath.com, LLC [referred to as “Cool Math”], owned by Sandbox Group) contained location-based behavioral advertisements. Using the Federal Trade Commission’s guidelines on a “child-directed” website, ISL believes CoolMathGames.com may fall under the protections afforded by the US Children’s Online Privacy Protection Rule (COPPA).

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ISL Finds Location-Based Advertising on Kids’ Site CoolMathGames.com

ISL Finds Location-Based Advertising on Kids’ Site CoolMathGames.com

Last year, Internet Safety Labs (ISL) observed that CoolMathGames.com website (from CoolMath.com, LLC [referred to as “Cool Math”], owned by Sandbox Group) contained location-based behavioral advertisements. Using the Federal Trade Commission’s guidelines on a “child-directed” website, ISL believes CoolMathGames.com may fall under the protections afforded by the US Children’s Online Privacy Protection Rule (COPPA).

What is Respectful Use of Location Information? New Me2BA Research Published

What is Respectful Use of Location Information? New Me2BA Research Published

As we’ve been performing independent product audits over the past year and a half, we received some push-back on our passing criteria related to the automatic translation of IP address to geographic location. Vendors felt that automatically calculating the user’s geographical location was, in fact, a benefit. However, in our specification, that behavior will receive a failing score. At an impasse, we decided to conduct some validation testing with Me-s.

Dangling Domain From SDK Installed in 150+ Apple Apps Putting Kids, Families and Crypto Traders at Risk

Dangling Domain From SDK Installed in 150+ Apple Apps Putting Kids, Families and Crypto Traders at Risk

Over the past month, the Me2B Alliance product testing team has been investigating something we refer to as “dangling domains” and the risks they pose to people, especially children and families.

A “dangling domain” refers to any URL/domain previously owned by a legitimate organization or business, but which has been either abandoned due to the business shutting down, or due to a mistake where the organization or business forgets to renew their own domain.

Flash Guide #10: Data Flow & the Invisible Parallel Dataverse

Flash Guide #10: Data Flow & the Invisible Parallel Dataverse

The reality of online data flows is nothing like what we expect. Our personal data flows do not start light and increase with time and trust. Instead, a firehose of personal information is released – and shared with a host of unseen third parties – as soon as we open an app or website. Me2BA’s Respectful Tech Specification V.1 is largely focused on testing for these invisible parallel dataverse data flows.